Kaspersky Lab x D*Face
This collaboration reached the digital realm, as D*Face was commissioned to design a special edition of Kaspersky Lab's market-leading product, Kaspersky Total Security v.2019. This product, released in October 2018, was not just a security solution but a work of art in its own right, reflecting the creative spirit that fueled this partnership.
The Kaspersky Lab x D*Face collaboration was a testament to the transformative power of art and creativity. As the Creative Producer, I ensured the fusion of the digital world of cybersecurity with the raw energy of street art, resulting in captivating visuals that extended from the walls of Brooklyn to the racetracks and the digital realm. As the creative director, I ensured that every aspect of this collaboration resonated with a harmonious blend of artistic expression and technological innovation, ultimately leaving an indelible mark on New York City's cultural landscape and the world of cybersecurity.
The groundbreaking collaboration didn't end there. Building on the innovative spirit that ignited the initial project, this visionary partnership extended its creative reach into the world of motorsport. Together, we ventured to release a 'Save the World' helmet and car design for Formula E. Combining the edgy artistic vision of D*Face with Kaspersky Lab's technological prowess, the project brought to life a striking fusion of rule-breaking artistry and high-performance automotive design. In a bold move that resonated with the commitment to sustainability and social consciousness, this project showcased the power of art to inspire change on the racetrack, promoting a message of environmental responsibility and social impact within the world of Formula E.